William McDonough, the co-founder of the Cradle to Cradle design framework has been appointed as the Chair of the Forum’s Meta-Council on the Circular Economy.
As stated in the charge to McDonough: “The Meta-Council on the Circular Economy, which will be comprised of members from other Global Agenda Councils and have its own mandate and outputs, will focus on the redesign of policy ecosystems needed to allow systems-level change and widespread adoption of circular models—in developed, emerging and developing regions.”
According to McDonough’s website “As Chair of the Meta-Council, McDonough will oversee the Forum’s effort to establish proof of concept of the economic, social, and environmental benefits of a circular economy through targeted programs that aim to elevate the discussion and actions to a global audience. Under the guidance of McDonough’s vision and strategic insights, the Meta-Council on the Circular Economy will convene top-tier international companies, stakeholders, policymakers, and other business influencers over a two-year period to identify systemic changes needed to facilitate the shift to a sustainable global economy.
The Cradle to Cradle® design framework that William McDonough co-developed is an underpinning philosophy of the circular economy and the new Council. At the Forum in Davos in January, McDonough led the first CEO workshop around sustainability—focused on Cradle and Cradle, the upcycle, and the circular economy. McDonough was chosen to lead the Meta-Council on the Circular Economy due to his decades of design innovation and thought leadership dedicated to developing safe and healthy products, architecture, and communities. In addition, his ability to effectively communicate Cradle to Cradle principles makes him an ideal leader for rendering visible the beneficial opportunities of the circular economy. McDonough will enable business innovators to design a better world ‘for all children of all species for all time,’ as he says.”